Vinted (formerly called Votočvohoz) is a by-now international online marketplace for second hand clothes that was started in Lithuania and is now available in six countries including the Czech Republic. The site, which reportedly is used by every third girl in the Czech Republic and has 10.5 million users globally, contains tens of thousands of items listed by users, including clothes, accessories, jewelry, shoes and even cosmetics for women, men and children. In the Czech Republic, the company also focuses on building community through an online forum and real world events such as picnics, popup shops and talks where users can meet and exchange ideas.
“Our concept is basically that we try to encourage our users to think about what they buy in shops and to think twice before buying something… What is special about Vinted is that we’re a community. We have a big platform and forum where users can share their thoughts and questions.” Tereza Joslová, Ambassador for Vinted Czech Republic